North Star

practical & actionable

"Greg comes at things from the investor and founder perspective. I keep up with the ever evolving BOSS methodology as part of my ongoing education"

- Eddie Alberty, Vice President of Strategic Partnerships, Shop.com

The Business Operating Support System

Greg Shepard

Mar 19
2 min

How Entrepreneurs and Startups Should React to the Coronavirus

With the global outbreak of the coronavirus, many entrepreneurs and startups are collectively holding their breath, waiting for a positive outcome. Before I ...

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Greg Shepard

Dec 3, 2019
2 min

Developing an Ideal Customer Profile Will Help You Define Who Your Business Should Target

In this ongoing series of articles concerning the five-phased agile business operations system for startups, Business Operating Support System, of BOSS, I ha...

23 viewsWrite a comment

Greg Shepard

Nov 25, 2019
3 min

The Third Step in Developing Your North Star is Defining Who You Are Selling to

In this ongoing series of articles concerning the five-phased agile business operations system for startups, Business Operating Support System, of BOSS, I ha...

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Greg Shepard

Nov 18, 2019
4 min

The Four Elements of The North Star Will Guide Your StartUp to Success

The North Star is the first phase of a new, five-phased business operations system for startups called Business Operating Support System, or BOSS. Briefly, B...

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Greg Shepard

Oct 29, 2019
4 min

How to Develop an Exit Strategy for your startup

In this ongoing series of articles concerning the five-phased agile business operations system for startups, Business Operating Support System, of BOSS, we’v...

10 viewsWrite a comment

Greg Shepard

Oct 21, 2019
2 min

Developing an Ideal Buyer profile will help you define who your business should target

In this ongoing series of articles concerning the five-phased agile business operations system for startups, Business Operating Support System, of BOSS, I ha...

6 viewsWrite a comment

Greg Shepard

Jun 4, 2019
3 min

The Second Step in Developing Your North Star is Defining Why You Are Selling What You Sell

In this continuing series of articles concerning the five-phased agile business operations system for startups, Business Operating Support System, of BOSS, I...

36 viewsWrite a comment

Greg Shepard

Jun 4, 2019
2 min

The First Step in Developing Your North Star Is Defining What, Exactly, You Are Selling

In a previously published article, I discussed the development of a startup’s North Star or the definition of your desired business outcome which includes wh...

50 viewsWrite a comment

practical & actionable

The Business Operating Support System

How Entrepreneurs and Startups Should React to the Coronavirus

Developing an Ideal Customer Profile Will Help You Define Who Your Business Should Target

The Third Step in Developing Your North Star is Defining Who You Are Selling to

The Four Elements of The North Star Will Guide Your StartUp to Success

How to Develop an Exit Strategy for your startup

Developing an Ideal Buyer profile will help you define who your business should target

The Second Step in Developing Your North Star is Defining Why You Are Selling What You Sell

The First Step in Developing Your North Star Is Defining What, Exactly, You Are Selling

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